Logos are appeals based on logic. A person can use a premise and fact to tie into one’s logical reason.  A good example of this would be arguing that all dogs are canines, and because of that fact, your German Shepard is also a canine, because he is a dog. Pathos are appeals based on emotions.  A person uses emotion and imagery to convince the audience.  A good example of pathos would be using personal experience with cancer to convince the audience that research in cancer is vital. Ethos are appeals based on credibility or character.   A person will use a combination of research or personal experience to appeal to the audience.  A good example of using ethos would be to write an argumentative paper against gun control, and using a personal situation where a gun saved your life and facts to back up your ideas.

Logos, pathos and ethos are important in writing an argumentative paper.  A writer will use one or a combination of these to convince the reader of your viewpoint. It is also important to know as a reader.  Knowing each of these will help one better analyze a point of view and understand why the writer is using a particular point or idea to convince the audience.  Knowing how to effectively use logos, pathos and ethos will be a great advantage to writing a persuasive paper.